It is going to be an exciting year at BrownTrout! In addition to creating the largest and most diverse line of calendars in the world, we are also developing and offering an extensive and compelling line of planners for 2019. We believe that dated planners have found their place in our daily lives again, after a few years of digital diary overload.
Smartphones and tablets are indeed here to stay, along with privacy concerns. (Need I mention that Siri, Alexa, and other digital assistants are watching over your calendar, too?) But people are also realizing that traditional paper and pen planners are handier than popular digital devices, and hands-down, better tools for planning life events, recording dreams and goals, and managing important to-do lists.
As the leader in dated calendars, BrownTrout sought out the best brands to associate with, as we set out to redefine the planner category. We are excited about two new partnerships that will help us make a mark again with planners and other dated products: FranklinCovey® and Pantone™.
FranklinCovey is known for its time management system and leadership development training, because it has impacted organizational development around the world, after being made famous by Stephen Covey, in his book, The 7 Habits of Highly Effective People. They have retained brand loyalty through their respected name and worldwide reach, and now we have collaborated with FranklinCovey to launch an entirely new line of planners, (see page 66 of our catalog), for both the executive and design markets, making them more accessible through retail distribution. All of our FranklinCovey Planners reflect the world-renowned FranklinCovey time management system, adapted specifically for the BrownTrout line of planners under the direction of FranklinCovey.
In addition, we have long wanted to create a line of truly fashion-forward planners. After years of study, research, and brainstorming, we finally realized that our best possible partner in such an endeavor would be Pantone. As we go to press with our catalog, we are excited to work with the worldwide authority on color. Pantone’s brand personality, color palettes, colors of
the year, and unique graphics will be revealed in our 2019 Pantone Planners. Talk to your sales representative for a sneak peek.
Our new line of planners will be of the highest quality, both in construction and content. We have made every effort to ensure that our FranklinCovey- and Pantone-branded planners continue the BrownTrout tradition of high quality and fair price. And I’m sure Siri, Alexa, and other digital assistants will soon agree!
Here’s to another great year!
Mike Brown, CEO
BrownTrout Publishers, Inc.
Check our 2019 Calendar Collection by clicking HERE